What sponsorship deals does Ronaldo have currently?

Q&ACategory: QuestionsWhat sponsorship deals does Ronaldo have currently?
Odunayo Omokejimi Staff asked 4 months ago

According to Goal.com, Ronaldo’s most significant sponsorship deal is with Nike, which was renewed around the same time he extended his Madrid contract last year November.

cristiano-ronaldo

The latest agreement is said to be the second ‘lifetime’ contract the sportswear giant has handed out after it offered similar terms to three-time NBA champion James. The Cleveland Cavaliers icon’s deal has been speculated to be worth in excess of $1 billion in total, though exactly how that breaks down year-by-year is kept under wraps.

Naturally, many have assumed that Ronaldo has signed on a comparable basis. Though the $1bn figure might seem extraordinary, it is worth noting that sponsorship analysts Hookit estimated that Ronaldo’s social-media presence alone was worth an incredible $474m to Nike in 2016.

Prior to the new agreement, most sources had Ronaldo’s annual earnings from Nike at a few million less than his Madrid salary.

Beyond Nike, Ronaldo has endorsement deals with the likes of Armani, Tag Heuer, PokerStars and Castrol.

ask-question
Nigeria Infopedia © 2015-2017
error: